EA Sports chief leading the charge into digital games (interview)

Electronic Arts is in the midst of rebooting its EA Sports business. Not only is the company re-entering basketball games with NBA Live coming this fall, it has also snatched the all-important license to Ultimate Fighting Championship mixed-martial arts fighting …

Source: http://feeds.venturebeat.com/~r/Venturebeat/~3/gOex2rTGR_o/

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